Blain’s Farm & Fleet Marks 70 Years with In-Store Celebrations and Giveaways

Blain’s Farm & Fleet, a trusted Midwest retail destination since 1955, is marking its 70th anniversary with two-day celebrations packed with savings, giveaways, memorable experiences, and appreciation for the customers, associates, and communities who built the brand. Local celebrations will occur May 2-3, 2025 at 4567 East Rockton Road, Rockton, Illinois.

These two-day events will offer exclusive anniversary deals on everything from tools and auto supplies to clothing, pet food, and home goods. Blain’s will also celebrate by giving away over $25,000 in prizes.

Attendees can win one of two $500 shopping sprees or one of the eight grand prize packages, including a Massimo Motor Sports MSU850 59HP UTV sponsored by ExxonMobil. Shoppers will also get a chance to “Be An Original” with hands-on activities like DIY trail mix stations, gardening workshops, tool demos, and food dehydration tips with free giveaways for participants. Plus, on the first day of each event, the first 100 customers at each store will receive a Blain's Farm & Fleet 6' Tape Measurer or a 7" 70th Anniversary Limited Edition Level—while supplies last!

“For 70 years, Blain’s Farm & Fleet has stood with hardworking Midwesterners,” said Chief Executive Officer & President Mark Hasting. “From planting season to Toyland, we’ve been that partner that makes it possible for our neighbors to stay active and Be An Original. We’re proud to celebrate that spirit with this anniversary celebration, thanking the community for supporting us for many years.”

Rooted in the values of independence, resilience, and community, Blain’s has earned the loyalty of generations by treating customers like neighbors and associates like family. That legacy lives on today in every aisle.

“This milestone is a heartfelt thank-you to the people who’ve supported us for seven decades,” said Darren Feldman, Senior Director of Marketing. “We’re proud to honor the families and traditions that make the Midwest—and our company—so special.”

The 70-year-old company has evolved to meet its neighbors' needs and preferences for shopping today—whether in-store, through its state-of-the-art website, via the Blain’s app, or with best-in-class drive-through pickup and same-day delivery. What started as a store for farmers and engine fleets has become a destination for everyone, offering trusted brands like Carhartt, Columbia, Skechers, and Levi’s, plus tools from DeWalt, Milwaukee, and Craftsman. The stores are trusted destinations for auto services, pet supplies, sporting goods, housewares, and lawn and garden needs. One thing that hasn’t changed is Blain’s unwavering commitment to offering quality products at great prices.

“Whether you are a neighbor who has been shopping with us for years or a neighbor we haven’t met yet, we can’t wait to see you in our store,” says Jane Blain Gilbertson, Executive Chair of the Board & Owner. “We look forward to serving you for the next 70 years & beyond!”

For more on the 70th anniversary and how Blain’s helps customers “Be An Original,” visit www.farmandfleet.com or download the Blain’s app.

Founded in 1955, Blain’s Farm & Fleet is celebrating its 70th Anniversary this year and is still growing strong. A specialty retailer with 45 locations throughout Illinois, Iowa, Wisconsin, and Michigan. They serve customers across the United States via their website and mobile app. This Modern General Store remains steadfast in its commitment to offering customers high-quality products, competitive prices, and reliable service. Visit www.farmandfleet.com or download the Blain’s Farm & Fleet mobile app.